“Now that you ve finished all the segments nof your lean canvas. We get to to name it a really good business or project. Nname is short and easy to a really good test is the phone test can you tell someone your nemail address over the. Phone without having to.
Repeat any of it so for. Instance will applecom is nreally easy to remember. No one s going to confuse the nname will or the word apple will facebookcom. Would also be very good nbecause face book dot com.
When thinking of a name you nwant. It to be mega. Simple you want to be able to nget the domain name so open up iwantmynamecom..
Nand check that you can actually get the domain name for your name. It s sometimes worth changing nyour business or project name to suit the domain name nthat you can actually get pro tip. Google your name google every nvariation of your business. Name you can and all of the products that you have chances are somebody has nalready had your idea and if someone overhears the nname of your product googles.
It and lands on na competitor s website. You re going to have a really sad time and don t forget to check nthe abn registering because if your trading name or legal nname is too similar to someone else s you might get in legal ntrouble down the line. You will probably change nyour business. Name like all like all of the things in nlean canvas.
Everything is completely malleable at no point do we want to stop because we are confused or nscared by any part of it you just want to write down anything here. We put the title of our canvas nand. If you d like a strapline..
A good strapline explains what you ndo for a specific audience. This is the one thing that nappears on your website that makes people go n. You probably already know the big names. These are really short starplines they can nget away with because they are huge.
But while you re still at a small company you probably want to be na bit more descriptive. This is about as close to marketing nas. We get in a lean canvas. The strapline should grab your customer s nattention and make them instantly fall in love with your brand try to be short memorable and punchy cool.
Now you ve done a lean canvas. You have two broad options from here. If you re not that hyped about how the ncanvas turned out then do another one the process of doing a lean canvas is nreally good for getting you to think lean..
If you feel like a canvas. Nhangs together pretty well it s time to start testing assumptions remember with lean. We don t nwant to get things right we want to get things moving you want to build something nmeasure. It s value and learn something so that nthe next thing you build is better i like to think of the lean canvas nas.
The introductory paragraph on the story of your business. So at the end the characters will evolve. And you ll get your experience nand everything will get better and you ll make lots of money nand save the world. But what story starts with the end nright at the start it starts with a first few baby steps so when you re thinking about things like you know.
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“Part 7 of our Lean Canvas lesson. nnMake your own canvas at http://fitzroyacademy.com”,