“Intro u003e. U003ehi i m devon dean content director here at nprojectmanagercom. Today. I m m going to teach you how to help nsell your project using a project proposal key thing to remember is that people buy nfrom people don t expect the project proposal document nthat you put together to be taken up by the decision makers in an organization in isolation nof.
Any communication. You ve had with them and award funding and resources and mindshare nto that project. It s important to remember this because nyou can write the best project proposal document. But without that people interaction you have na slim to no chance of getting your project funded.
While you re preparing the project proposal ndocument. It s really important for you your project sponsors and the champions of nyour project to go out there and actively lobby. The decision makers of your organization nabout your project use those lobbying sessions and those one non. One meetings to actually refine and hone your understanding of what the problems are nin your organization and the benefits that your project can actually realize that strike na chord with those decision makers in developing your project.
Proposal document ni highly recommend in tandem going out there and actively seeking the feedback of those ndecision makers. So that feedback help you refine and forge the sales pitch. You put together. Nin your proposal document your decision makers are going to make the ndecision.
Whether to thrill or kill that project within the first five minutes of picking up nyour project. Proposal document. So it s really really critical that you make a big impact nright at the start of that project proposal document the way you do that is in stating that problem nstatement you really need to paint a bleak picture of nyour organization that shows or depicts the problems that you re having in the organization nwhich could be overcome had your project been in production. When those problems occurred.
Highlight some specific examples of where nopportunities were missed or where risk or costs were incurred that your project could nhave prevented or could have gained access to in terms of opportunities. If your project nhad delivered by the time of that event efficiency gains or general skills. Uplift nare. Not the messages you want to communicate in terms of looking for those problem benefits by saying that sally works 50 hours a week.
Nand your project is going to solve that problem is really not going to strike a chord for nthose decision makers look for those specific examples of where nyour company missed an opportunity or incurred costs. Because your project wasn t in place put those in your problem. Statement. Now the vision statement is a section that nneeds to tie your project to the company s long range strategy and vision and long range ngoals without tying your project.
In to your organizational. Nstrategy and vision. You run. The risk of having your project.
Being looked upon as a rogue nproject. It s out there in the distance. It really doesn t fit with what we re ndoing. So you run a risk of not having your project being funded.
Because of that reason you need to tie your project into your company s norganizational strategies and vision benefits further expand upon the vision. That nyour project will have that you paint the picture of that vision you re going into a bit more specific details non. What are the things your project will deliver what new capabilities or what costs you re ngoing to avoid by having the project. Deliverables in place be very specific about the benefits and make nsure.
They re things that are measurable the deliverables section. Further goes into nanother level of decomposition about what your project is going to deliver it talks about the artefacts which your projects nwill deliver and how those will be delivered in terms of what the users can expect a deliverable might be for example for a ncall center project. You re delivering new computer. Telephony integration that would be a deliverable when that call ncenter has that equipment.
Success criteria are very important to outline nin that project proposal you need to be able to have smart success ncriteria. Which mean. It s specific measurable achievable realistic and time bound these success criteria once they re met ngive the project owners. The decision makers and the stakeholders 100 confidence that nyour project has achieved success.
It s important that you list out those criteria nwhich. Everyone is looking at your project to deliver the next section is talking about how your nproject is going to achieve the deliverables and success criteria and benefits in here. Is where your deadlines are listed nwhere. The project plan comes together and what the approach to delivery might be for nyour project are you going to use.
External vendors are you going to use internal staff are you going to use an agile approach to ndelivering that project or are you going to use a more traditional waterfall method to nenable your project to deliver on its deliverables lastly of course. The cost and the budget here s where you pull it together and you nshow the funding plan for that project and how it s going to achieve its deadlines nagainst those deliverables and for the dollar value now. If you find in the first section that nyou re getting into quite a lot of detail that runs past let s say two pages. I think nit s really important to take the time and consolidate all the high points from these ninto.
An executive summary for that document put the high level problem. Visions and benefits nin that exec summary as i mentioned. Before decision makers will ntake about five minutes looking at your proposal to make sure that it s something they re ngoing to fund or decide that they re not going to fund. It in this year.
Ensuring those messages are concise is really ncritical and by putting these elements into executive summary. If you find them going long nis a really important way for you to quickly communicate those ideas. It s important to remember the flow of the ndocument in the proposal. You need it to flow like a fiction book you need to tell a story and paint a picture nand leave no stone unturned for your decision makers to ponder everything needs to flow from the start of nthe problem down to the cost and benefits in terms of the key themes of your project nneed to be expounded upon need to be mentioned at the start and then further drilled down nupon throughout the rest of your project proposal.
If you have items that you re introducing nin your deliverables for example that don t fit in with solving the problems you ve nidentified up here or fit in with the benefits that you re going to realize your decision nmakers will look at that and it will cause them to think a little bit more about your nproposal in terms of does. This proposal really communicate in a tight way the objectives nthat. It s going to achieve for the organization. It needs to flow.
All the items here need to mesh with one another nand not introduce any new topics or any new items as you go along in the project. Document. Your project. Proposal is one key way for you nto communicate your project s vision and benefits to the organization.
But a project nproposal in itself is not going to sell your project and get it funded and resourced. Only you can do that only your champions and your sponsor. Can do nthat like i said in the start. The proposal will nhelp you sell your project and get it funded and resourced.
But really you need to be there nactively lobbying for that project and getting it off the ground for more project management. Tips and tricks nand to try out our software come join us at ” ..
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“Learn how to write a project proposal that gets your project funded.nnTry our award-winning PM software for free: https://www.projectmanager.com/?utm_source=youtube.comu0026utm_medium=videou0026utm_campaign=ProjectProposalWritingHowToWriteAWinningProjectProposalnnStruggling to write a proposal that “sells” your project? nnCan t work out why your brilliantly written and formatted proposals fail to engage the decision-makers that count?nnWatch as ProjectManager.com Director Devin Deen shares his winning project proposal writing tips with you in this short but compelling project management video on “how to write winning project proposals.”nnSubscribe to our YouTube Channel here: https://www.youtube.com/user/projectmanagervideosnnNew to project management? Watch Project Management For Beginners right here: https://www.youtube.com/watch?v=RT66tw1cKCA”,
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